The Modern-Day Yo-yo was created in 1928 by the inventor, Pedro Flores, who immigrated from the Philippines to California, creating the Yo-Yo Manufacturing Company. Then came along Donald F. Duncan Sr. who saw his first yo-yo in San Francisco when Flores was demonstrating how the toy worked to a large crowd, which lead to Duncan buying the company from Flores for more than $700,000 and renamed it to Duncan Company. In 1932, Duncan received the trademark for the word yo-yo that forced the competition to use other names for their versions of the toy that they were inventing. In 1946, Duncan moved to Luck, WI that later become known as the Yo-yo Capital of the world.
That lead to an increase in production to make yo-yos to 3,600 yo-yos per hour. Plastic Yo-yos that we use to this day, began to be produced in 1960. In 1962, the company sold 45 million yo-yos in the country with only 40 million kids. That would actually not be able to keep up with the demand for Yo-yos. This will be further expanded on more in our documentary.
